vendredi 17 avril 2009
Veille Web-Marketing
About integrated marketing in ChiefMarketer.com
Combien gagne un bloggeur influent?Dans l'Expansion.com
Demystifying Marketing 2.0 in ChefMarketer.
Les sciences sociales et le web 2.0 : Cyworld attendrit les Coréens in InternetActu.net
How to sell social media to your boss... in Influential Marketing Blog.
Présentation Intuity Webmarketing au E-marketing forum
Combien gagne un bloggeur influent?Dans l'Expansion.com
Demystifying Marketing 2.0 in ChefMarketer.
Les sciences sociales et le web 2.0 : Cyworld attendrit les Coréens in InternetActu.net
How to sell social media to your boss... in Influential Marketing Blog.
Présentation Intuity Webmarketing au E-marketing forum
Next Generation Social Marketing
Next Generation Social Marketing
http://www.social-marketing.com/blog/
http://www.social-marketing.com/blog/
The freemium concept
The freemium business model works by offering basic services for free, while charging a premium for advanced or special features. The word freemium is a portmanteau created by combining the two aspects of the business model: free + premium[1]. The business model has gained popularity with Web 2.0 companies
Source: wikipedia
Famous exemples:
Flickr
Skype
Rather than bragging about how insanely great its VoIP products are, Skype makes its users insanely productive by letting them talk with any other user worldwide for free. The company makes money by charging users for connecting to phone systems outside of its network. It's a freemium model: Attract users with free services, then charge them a premium for special features.—Bruce Sterling, "Blogging for Dollars," Wired, June 1, 2006
Source: Word Spy
Files are stored centrally, so you will not want to use this method to transfer sensitive data. And since somebody has to pay for storage and bandwidth, you get limited capabilities for free — premium plans get you more storage, bandwidth or access to your files (Web 2.0 jargon alert: this free-to-premium escalation plan is being called the 'freemium' model).—Rafe Needleman, "The large-file problem," ZDNet UK, May 18, 2006
Source: Word Spy
Blogging for dollars, Wired Magazine
Advantages of the freemium model:
- no need to advertise, the 'buzz' makes it instead of you
Source: wikipedia
Famous exemples:
Flickr
Skype
Rather than bragging about how insanely great its VoIP products are, Skype makes its users insanely productive by letting them talk with any other user worldwide for free. The company makes money by charging users for connecting to phone systems outside of its network. It's a freemium model: Attract users with free services, then charge them a premium for special features.—Bruce Sterling, "Blogging for Dollars," Wired, June 1, 2006
Source: Word Spy
Files are stored centrally, so you will not want to use this method to transfer sensitive data. And since somebody has to pay for storage and bandwidth, you get limited capabilities for free — premium plans get you more storage, bandwidth or access to your files (Web 2.0 jargon alert: this free-to-premium escalation plan is being called the 'freemium' model).—Rafe Needleman, "The large-file problem," ZDNet UK, May 18, 2006
Source: Word Spy
Blogging for dollars, Wired Magazine
Advantages of the freemium model:
- no need to advertise, the 'buzz' makes it instead of you
Inscription à :
Articles (Atom)
Articles
